Client: STEADY
Apparel Design // Branding // Creative Direction
Apparel
Social / Instagram
Proj. Notes
A sample portfolio of multidisciplinary assets produced for STEADY. Creative direction, brand management, and brand strategy were exercised throughout the designing of seasonal apparel collections, production of photo/video content across print, digital, social, and through the development of the e-Comm webshop. See EDITORIAL for individual project deep dives. See @STEADYUS.ARCHIVE for piece by piece product concept breakdowns.
— Worked closely with key influencers: 5THPHVSE, Briana King, Elyanna Banes, Gienelle Usi, Gracie Calhen, Hector & Jose Polio, Jacob Consenstein, Joey Kaotyk, Kacey Lynch, YUNGDIJ, and more
— Worked with organizations: 12 Pell, Alumni of NY, Barangay, BOAT+BRIDGE, Friend of a Friend, Myth NYC, Taiyaki, Ronin, Send Chinatown Love, and more