The Execution

Please advise: Project contains explicit language/content to some.

Proj. Notes

Creative Direction // Social // Video

Shot, directed and, post-produced through STEADY, “whatever” is a short skate film published in companion to a product release of the brand’s shoelaces.

Following Bronx skateboarder “Lilkorp“, “whatever” provides a look into skate culture in The Bronx, the persistance, and endearing spirit of nonchalance that is required to breakthrough.”

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